About the Course
The aim of MICA's Advanced Certificate Program In Digital Marketing is to introduce participants to essential aspects of digital marketing. The program enables participants to acquire practical knowledge in the field of digital marketing and develop an understanding of the operational framework of online marketing businesses.
Throughout the course, our dedicated student support team provides guidance, and a live tech support team is available during sessions to ensure a seamless learning experience. By engaging in hands-on learning activities such as case studies, projects, and simulations, participants have the opportunity to learn from expert faculty members at MICA. By specializing in Social Media and Content Marketing, Branding, Marketing Analytics, and Public Relations, participants can become proficient in digital marketing.
Here are the key features of the program:
- Industry Mentors provide coaching sessions every two weeks.
- Hiring Managers conduct mock interviews.
- Participants engage in over 15 case studies and live projects.
- Access to a video library containing 90+ tools.
- Personalized feedback on resumes.
Potential Recruitment Companies
- Amazon
- Microsoft
- IBM
- Adobe
Admissions Criteria
- For Indian Participants: Graduates or Diploma Holders from a recognized university in any field are eligible to participate.
- For International Participants: Graduation or an equivalent degree from a recognized University or Institution in their respective country is required.
Potential Job Profiles
- Digital Marketing Manager
- Social Media Marketing Manager
- Content Marketing Manager
- Search Engine Optimization (SEO) Specialist
- Pay-per-click (PPC)
- Advertising Specialist
- Email Marketing Specialist
- Digital Analytics Specialist
- Digital Strategist
- Marketing Consultant
Career Progression
With experience, digital marketing professionals can advance to senior-level positions such as Director of Digital Marketing, Vice President of Digital Marketing, or Chief Marketing Officer. They can also start their own digital marketing agency.
Perks Of Industry
The projects they work on and the people they engage with are varied for marketing professionals.
Eligibility For Joining The Course
Applicants must be at least 18 years old and have completed class 12th from any recognized Education Board.